BMW presents the Lo Rider concept at EICMA in Milan as a new approach towards the roadster style and with plenty customization possibilities available in order for man to become one with the machine. Based on the future rider's preferences, the muscular looking concept will feature customer combined minor design elements or even customer opted headlamp unit, fuel tank, and front and rear fenders. Press Release after the brake BMW Press Release: Leading the way with concept studies – a (...)
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