First BMW X1 commercial says ‘Joy is the new BMW X1′

BMW has released its first commercial for the upcoming 2011 BMW X1 called “Joy is the new BMW X1.”

Refresher: The BMW X1 will hit markets next year and will be available with three engine choices. Kicking of the lineup is the xDrive20d, which is powered by a 177-hp diesel engine. Second is the xDrive23d, which is powered boy 204-hp turbodiesel. The xDrive28i gasoline model is powered by a 3.0 6-cylinder making 231-hp and a 199 lb-ft of torque. It will be the only model offered in North America.